Your USP is your product or service’s most powerful benefit along with your strongest unique aspect of your business. Rosser Reeves was the author of the phrase, “unique selling proposition,” or USP, which is a unique message about itself versus the competition that each business or brand should develop and use consistently in its advertising [...]
Posts Tagged ‘Benefit’
Your Unique Selling Proposition (USP) – Where Do You Stand in Business
Posted by admin on April 5th, 2010
Posted in Articles 
Tags: Advertising And Promotion, Advertising Promotion, Benefit, Business Market, Business Trainers, Concise Statement, Contact, Customer Service Business, Echoes, Niche, Phrase, Prospects, Recession, Relevant Service, Rosser Reeves, Sales Message, small business, Tool, Unique Selling Proposition, Unique Selling Proposition Usp 
No Comments »Tips on How to Buy and Sell Online Business Directories
Posted by admin on March 23rd, 2010
There are many reasons why one would sell or buy an online business directory. For those who are selling, you know that you have spent a lot of time collecting businesses to post their listings, so you want to make sure that you get a good price. If you are buying one, you want to [...]
Posted in Articles Tags: Appraisals, Benefit, Broker Directories, Broker Websites, Business Broker, Business Directories, Business Directory, Business For Sale, Changeover, Easy Search Tools, Headings, Honesty, Online Directory, Placements, Priority, Prospective Buyers, Selling A Business, Target, Text Features, Website Broker No Comments »